The All New Chris Stocker Inc

For the last 7 years, I have been writing about WordPress, SEO, Social Media, Affiliate Management and Analytics. The focus of my career has changed a bit over the years, so the focus of this blog will be changing as well.

I will be focusing less on the “How-To’s” of WordPress and Google Analytics and SEO, etc. and will be writing more about entrepreneurship, leadership, freelancing, and a much higher level strategy based look at SEO and Social.

The How-To’s and step-by-step posts will continue over at my digital marketing agency site.

If you have any specific questions about entrepreneurship, freelancing, Snapchat, Facebook ads, Instagram stories, then please leave a comment or contact me with your question and I will answer in a post.

Posted in: SEO |

Relaunching Chris Stocker Inc

Let’s take a look at the date of the last post here, May 3, 2013.  It has been almost a year, so why bother posting again here?  Well, it’s quite simple actually.  I am going to re-focus this blog.

Over the past 3-4 years the blog has been focused on WordPress, SEO, Social Media and Affiliate Management.  Majority of the posts were focused on beginner level tools and tips for small businesses. These posts were written as a support and leads page for my digital marketing agency, CSI Marketing Solutions.

We have been rebuilding the CSI Marketing Solutions website and have been growing the business over the last year.  My time has been spent on growing the company and have slacked on creating this support content, however, we will begin posting on the new CSI Marketing Solutions blog beginning May, 2014.

The old focus of this blog, will be the focus of the CSI Marketing Solutions blog.  Over there we will be providing small businesses and startups the information, tools, and tips they need to grow their business online with SEO, PPC, social management and affiliate management.

If you would like to receive an email when we launch the new blog over there, please sign up for our email newsletter, and we will email you when the blog goes live.

Now, what will the new focus of this blog be about?

Chris Stocker Inc, will now be purely focused on my thoughts, views, and opinions on items that occur in my daily business life.  This will include news, updates and thoughts in the SEO, PPC, Social Media world, working from home, freelancing, work-life balance, small business marketing, and more.

If you have any questions about any of the topics mentioned above, please send your questions in and I will do my best to answer.



Posted in: SEO |

The Differences Between Penguin and Panda Updates

google-panda-and-google-penguinAlthough there are several ways to drive traffic to a website, SEO has been the most reliable method that currently exists for most small businesses. If your site has what searchers are looking for and it is optimized to attract Google, your site can gain quality traffic from search alone; however, there are some “bad” SEO practices that have lead to manipulation of the system, therefore, Google has created a way to place sites of poor quality at the bottom of the rankings, and keep the high quality sites in competition.

Both Panda and Penguin have recently undergone some updates, leaving many site owners contemplating about the differences between the two. Continue reading

Posted in: SEO |

Buying Links Will Hurt Your SEO

Paid Links = Bad NewsOverall, SEO can be incredibly challenging to get right. When it comes to developing an effective SEO strategy, the strategy itself should have various ways of attaining visitors. For a long period of time, paid link building has been able to offer significant returns on efforts; however, this led many sites to discover ways to exploit the power of links in order to improve their Google search results. Continue reading

Posted in: SEO |

How to Set up Google+ Page

google_plus_logoFor many businesses and brand pages, Google+ has opened many doors. Below are some tips on how to create a Google+ page that is effective for your business.

If you have not yet already created a personal Google+ profile for yourself, you will probably want to do that before using Google+ to create a page for your business. Google will not allow you to simply create a business page from the main Google+ sign-up screen. Continue reading

Social Needs to be Part of Your SEO Strategy

Social Integration with SEOMany businesses will agree that one of the most misunderstood and confusing aspects of Internet marketing relates to social media and SEO. Social media marketing companies need to constantly educate and inform consumers regarding the differences between SEO and social media. Although Internet marketing changes rapidly, social media is also changing, usually more quickly than other forms. For example, new algorithms for SEO may change every few months, but social media changes usually take place on a daily basis. Continue reading