Apr
2012 10
2012 10
Facebook Must Learn from Google
I normally don’t like to write about these hot topics right when they happen. But this one is just too tempting. Facebook spending $1 Billion to purchase Instagram, a company with no ad revenue. This is obviously great for the Instagram team. It can also be a great investment for Facebook as well. First, I ...
Mar
2012 21
2012 21
Google to Penalize Over-Optimized Sites – So What
Recently, there has been a lot of talk about Google penalizing websites for being “over-optimized” or having too much SEO on their site. Barry Schwartz from Search Engine Land has posted a transcript and audio of the presentation. Here is the quote from Matt Cutts: “All those people doing, for lack of a better word, ...
Mar
2012 15
2012 15
Using Open Site Explorer During SEO Review
When performing an SEO audit, there are a lot of different tools that are used. You may use Google’s free keyword tool to determine the amount of monthly search volume and competition for the keywords that the site is currently attempting to optimize for. If you want to get a scan of the site to ...
Feb
2012 7
2012 7
Start Your Blog Today
How many times have you said to yourself, “I’m going to start a blog to help get more customers.” I’m sure you have said it plenty of times, because that’s what all of the blogs out there say to do. Blog and create great content and share it and traffic will come to your site. ...
Feb
2012 6
2012 6
Social Media Super Bowl
Last night’s Super Bowl may have not turned out the way that you were hoping. For those that were cheering for the Giants, congrats, and for those that were cheering for the Pats, sorry. I have been hearing people talk all day about how boring the game was. The ending of the game sure wasn’t ...
Feb
2012 2
2012 2
Three Ways to Get More out of Your Press Release
Press releases have multiple different purposes when it comes to online marketing. We all know that a press release is a great idea when you have an announcement to make. Whether it is a new product launch, or a new service, or possibly even a new partnership. There are other opportunities out there for press ...
