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Social Media

Snapchat’s Latest Feature is a Game Changer

I know you’ve heard all about Snapchat over the last year. Don’t forget that I’ve been writing about Snapchat since 2014, well before the hype really kicked up. So, to say that I am super excited about Snapchat’s latest feature, is a complete understatement. If you haven’t heard yet, Snapchat is now allowing you to add links to your Snaps!…

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social media is easy
Social Media

Social Media is Really Easy

Social Media is Actually Really Easy Social media is actually really easy. Just like anything in life that is easy, people must try to make it more difficult than it really is. With that being said, does that mean that everyone can be a successful social media manager, community manager, etc.? No. Let me explain why. Like the title of…

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Social Media

Why You Should Be Using Custom Snapchat Filters

First, if you aren’t using Snapchat for business, then you need to read why your business should be on Snapchat. I am now assuming that if you are still reading this post, you are currently using Snapchat. If you are, then you may or may not be familiar with the current free Snapchat filters. If you take a picture or…

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Social Media

Why You Should Be Using Beacon Technology

  What is beacon technology? Beacons that are placed in a specific location, typically inside of a business, use Bluetooth to detect smart phones that are within a specific range. These beacons can then communicate with that device via Bluetooth. This type of technology can be a game changer if you own a small, retail business. Retail stores are by…

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Social Media

5 Reasons to Use Snapchat for Your Business

A lot of people have opinions of Snapchat. Unfortunately, majority of those people have never used it or know what the app even does.  They may have negative things to say about it because their teenager uses it, but that doesn’t mean that businesses can’t take advantage of this app. I grew up with a phrase, “Don’t knock it, till…

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Social Media

Tips for Tweeting

If you have a Twitter account for your business, it may be difficult at times to know what to tweet. Many business Twitter account users often make the mistake of going straight for the sell and could stand to learn a few tips for tweeting. Although it may be effective in spreading your online presence, it can often be one…

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Social Media

Setting Up an Effective Twitter Profile

A large percentage of the world, regardless of age, is fully aware of the popularity of Twitter today. It is one of the greatest ways to keep in touch with friends, family and business contacts. In addition, Twitter is also an extremely effective marketing tool. No matter where you are in the world, it is as if everyone knows what…

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