Social Media

Setting Up an Effective Twitter Profile

A large percentage of the world, regardless of age, is fully aware of the popularity of Twitter today. It is one of the greatest ways to keep in touch with friends, family and business contacts. In addition, Twitter is also an extremely effective marketing tool. No matter where you are in the world, it is as if everyone knows what…

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Social Media

Setting up a Business Page on Facebook

When it comes to utilizing Facebook marketing strategies to better promote your business through the use of social media, the best place to start will be to set up a Facebook page for your business. Although it may seem easy, there are a number of small business Facebook pages that are not being used effectively. Think of your Facebook page…

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SEO, Social Media

How to Set up Google+ Page

For many businesses and brand pages, Google+ has opened many doors. Below are some tips on how to create a Google+ page that is effective for your business. If you have not yet already created a personal Google+ profile for yourself, you will probably want to do that before using Google+ to create a page for your business. Google will…

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SEO, Social Media

Social Needs to be Part of Your SEO Strategy

Many businesses will agree that one of the most misunderstood and confusing aspects of Internet marketing relates to social media and SEO. Social media marketing companies need to constantly educate and inform consumers regarding the differences between SEO and social media. Although Internet marketing changes rapidly, social media is also changing, usually more quickly than other forms. For example, new…

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SEO, Social Media

Using Pinterest for SEO

Slowly, but surely, Pinterest is growing immensely in popularity as a social networking site. Recently, in the SEO world, social signals are being deemed as important factors for search rankings. Below, there are several tips that discuss how you may use Pinterest for SEO benefits:

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SEO

Top Search Marketing Trade Shows in 2013

Each year, there are millions of professionals that attend SEO trade shows and search marketing trade shows in order to stay up-to-date on the latest trends as well as learn new tricks. Below are just a few SEO trade shows that you can look forward to for 2013:

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SEO

SEO Tips for Businesses with Multiple Locations

There are many local businesses that operate as part of a franchise system, as a brand licensee or underneath a corporate structure that has many locations across the country or region. In order to obtain high organic search engine rankings, SEO for multiple locations can be challenging. Below are some tips for small business SEO that will help increase your…

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SEO, Social Media

5 Tips for Setting Up a Google+ Account

Using Google+ plays a major role in SEO by providing marketers an easier way to appear in search results. Below are 5 simple tips for setting up a Google+ account in order to get a head-start: Use Keywords and Relevant Links on Your “About” Page The “About” page gives viewers the opportunity to get to know your business a little…

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SEO

Why Local Citations Are Important for SEO

When it comes to having an effective SEO strategy, citations are incredibly important to your local business listings. What are local citations? By definition, citations are “mentions” of your business name and address on other webpages, regardless of whether or not there is a link to your website. Including local citations for SEO are a key component of the ranking…

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Social Media

What is Twitter Vine and How to Use It

What can you possibly show to the world in six seconds? This is the idea behind the new video app, Vine. Currently, Vine is among the top free applications available in the App Store. This new service allows its users to create six-second clips as well as share them on social networks, such as Twitter, Facebook or on the Vine…

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