Meta Keywords Obituary

Take a trip back to whenever you first started to learn what SEO was.  What were the things that you learned.  Content is king. Create optimized meta titles, descriptions, keywords.  Create internal links to your top pages uses the best anchor text possible.  Well, as you can see, SEO hasn’t really changed must.  One of these however, meta keywords, are useless.  There is no usage for them.  Google doesn’t care about them.  If anything, you are helping your competition figure out what keywords you are looking to optimize for.

When creating page titles for a new page, be sure to continue to use keywords determined from your keyword research.  Also be sure to include these same keywords within the meta description, but do not even waste your time creating keywords for this page.  This time could be spent doing something more useful. With this additional time you can find a few posts that you have previously written or older pages that you would like to link to with the current page.  This will give you more bang for your buck.

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